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About the role
We are looking for an Insight Manager to join  the Strategic Marketing Office. Your role will be to coordinate and conduct comprehensive primary and secondary market research to report on trends and opportunities within the student recruitment markets the University operates. Through the market research undertaken, you will provide recommendations to inform development of the University's brand, course portfolio, pricing and positioning. You will also provide customer and stakeholder insight, contributing to the University's recruitment, marketing and admissions activities. 

In this key role you will work alongside the existing Insight Manager and will be able to build strong and effective relationships with colleagues across External Relations, other key Corporate Services divisions and academic departments, in order deliver robust research and insight in order to meet institutional objectives. 
About you
To be successful in this role you will be educated to degree level or equivalent with significant experience in a market research role, or role with a significant market research component, including experience of marketing. You will have experience applying industry best practice and relevant legislation such as the Market Research Society Code of Conduct, Legislation, Data Protection, etc. as well as experience of commissioning primary and secondary research from and managing external market research agencies.
 
You'll be a strong communicator with excellent interpersonal skills, being able to work comfortably both in a team and independently. You will be able to work with minimal supervision, prioritising your own workload to deal with urgent tasks, while maintaining a high standard of accuracy and attention to detail. You will have a proven track record of being able to analyse and interpret complex information with well-developed project management skills. You will also have excellent IT skills, including advanced spreadsheet skills (e.g. pivot tables), presentation software, web-based software and experience of data reporting tools. and good numeracy skills with the ability to handle statistics and analyse data.

Additionally a willingness to be flexible in working hours is essential as this role may require some evening, weekend work and occasional travel.  
 
For  more information on the role and its responsibilities please see the Job Summary Form.  
Additional information

Informal enquiries regarding this opportunity are welcome and should be made to Iain Rankin, Head of Strategic Marketing on  0116 373 6231, ir68@le.ac.uk.

We anticipate that interviews will take during the week commencing 16th September.
 
Leicester is a leading University committed to international excellence, world-changing research and high quality, inspirational teaching. We are strongly committed to inclusivity, promoting equality and celebrating diversity among our staff. Located in the heart of the UK, you will have the opportunity to progress your career in a supportive and varied environment that values hard work and recognises individual achievement. 

In return for your hard work, we offer a working environment that is committed to inclusivity, through promoting equality and valuing diversity. We offer a competitive salary package with excellent pension scheme and a generous annual leave allowance. Located close to Leicester city centre, our award winning campus benefits from a wide range of cafes, a fully equipped sports centre and nursery facilities. Further information regarding our extensive range of staff benefits is available here